Invest in real estate projects in Barcelona
om Promotores is a real estate development platform specialising in small- and medium-sized residential projects in the Barcelona metropolitan area, focusing on high-turnover developments, controlled risk, and value creation through active management of the entire project lifecycle.
Our Value Proposition
om promotores identifies and structures real estate opportunities with an attractive risk-return ratio for private investors , combining:
- Land acquisition in well-established or emerging residential locations
- Development of well-sized residential products tailored to local demand
- Private debt structures with fixed returns or linked to project performance
- Comprehensive project management through to divestment
Business model
The company acts as the full-service developer, assuming both the strategic and operational management of the project:
- Source of opportunities (off-market and local market)
- Urban planning, technical and financial analysis
- Product design and definition of the Business Case
- License management, project and construction
- Financial structuring and relationship with banks and private investors
- Marketing and divestment
The goal is to develop projects of a limited size (4–10 homes), which allow for:
- High risk visibility
- Implementation deadlines contained
- High liquidity of the final product
- Direct control of costs and quality
Investor Focus
om promotores structures each operation as an independent investment vehicle , offering the private investor:
- Attractive target returns in the short term
- Private debt structures with fixed annual return
- Downside protection through:
- Assumptions that are conservative in sales prices
- Verified construction costs
- High commercial liquidity of the residential product
- Focus on markets with structural demand (Barcelona metropolitan area)
Key Differentiators
- In-depth local specialization (micro-level knowledge of the market, regulations and demand)
- Financial discipline in the structuring of each project
- Active risk management in all phases of the cycle
- Professional execution with proven technical partners
- Targeting international private investors, with clear reporting and an understandable investment structure
Growth strategy
The first project serves as a pilot, aimed at establishing a long-term, recurring investment relationship, with the objective of:
- Scale the number of promotions
- Build a continuous pipeline of opportunities
- Repeat financial structure
- To make om promotores a leading local partner for foreign investors in residential development in Barcelona
